History

Under the ownership and management of the Babini family, who, together with the General Manager Claudio Meli, have redesigned, step by step and detail by detail, a new model of Italian hospitality…a source of inspiration for many. 

This success has brought our house in Florence many international awards and much recognition, such as #1 Hotel in Europe and #1 Hotel in Florence (The World's Best Hotels Award by Travel + Leisure US in 2019) and the latest inclusion among the winners of Condé Nast Traveler “Bright Ideas in travel” 2023, besides the unanimous appreciation of our extraordinary Italian and international Guests.

We are so excited to extend a warm Tuscan welcome to all our dear Guests and friends who choose THE PLACE Firenze as their home in Florence. Every detail, from the table settings to the interior design, is inspired by the timeless beauty and traditional artisanship we are so proud to have in our beloved city. We cannot wait to share the many wonders of this magical place with you.